Swedish Business Consultants
INFO@CE.SE
CE
Sweden

Cultural & Language Training

Bridging cultural gaps for successful business in Sweden

Entering the Swedish market requires more than understanding regulations and strategy — it demands the ability to connect, communicate, and collaborate effectively in a new cultural setting. Our Cultural & Language Training service prepares your team to work confidently and successfully with Swedish colleagues, partners, and clients.
We design customised training programs that combine practical insights into Swedish business etiquette, workplace culture, decision-making styles, and negotiation approaches with professional Swedish language coaching. This dual focus ensures your team not only speaks the language but also understands the cultural nuances that shape business interactions.
Whether you are preparing executives for relocation, onboarding an international workforce, or enabling a global team to work seamlessly with Swedish stakeholders, our training helps build trust, prevent costly misunderstandings, and strengthen long-term relationships in the market.

Swedish Business Etiquette

We prepare your team to navigate Swedish business manners with confidence, from professional greetings and meeting structures to follow-up communication. This ensures that every interaction strengthens your brand’s credibility.

Workplace Culture & Values

Swedish workplaces are built on trust, equality, and collaboration. We explain the cultural drivers behind these values, such as consensus decision-making, punctuality, and respect for work-life balance, so your team can adapt quickly and effectively.

Communication Styles

We train your team to master the Swedish style of clear, concise, and respectful communication — a style that values active listening and avoids unnecessary formal hierarchy, making collaboration smoother and more productive.

Negotiation Approaches

We provide insights into Swedish negotiation tactics, which prioritise preparation, transparency, and long-term relationships over high-pressure sales. This approach can be a key advantage in building lasting business partnerships.

Cross-Cultural Awareness

We help your staff identify cultural differences that may influence teamwork and decision-making, reducing the risk of misunderstandings and enabling better international cooperation.

Industry-Specific Cultural Insights

Our training goes beyond general cultural advice. For example, in Sweden’s tech industry, flat hierarchies and agile workflows are the norm, while in manufacturing, precision and long-term planning are emphasised.

Swedish Language Basics

We teach the essentials for day-to-day business: introductions, key phrases, common expressions, and correct pronunciation — giving your team the confidence to connect on a more personal level.

Advanced Swedish for Business

For teams that need higher fluency, we design lessons around industry-specific terminology, professional writing, and presentation skills so they can operate fully in Swedish business environments.

Practical Relocation Preparation

We support relocating executives and their families with cultural orientation and foundational language training, helping them settle faster and build a sense of belonging.

Ongoing Cultural Coaching

We offer follow-up coaching to reinforce learned skills, address real-life challenges, and provide updated insights as your team’s integration into Swedish business life evolves.

Yes. While English is widely spoken in Sweden, understanding local culture, values, and communication styles is essential for building trust and long-term business relationships.

Absolutely. We customise both cultural and language components to address the norms, terminology, and expectations of your sector.

Yes. We provide both formats, depending on your team’s location, schedule, and preferences.

It varies. Introductory programs can be delivered in a few sessions, while advanced or combined cultural-language courses may span several weeks or months.

Yes. We work with executives, small groups, and entire departments, adapting the content to different learning needs and business goals.

Yes. We include modules on Swedish negotiation styles, decision-making processes, and communication tactics for effective deal-making.

Yes. We offer beginner-level lessons for those with no prior knowledge, as well as advanced courses for those who want to achieve business-level fluency.

We provide assessments, feedback sessions, and follow-up evaluations to ensure participants are applying what they’ve learned in real-world situations.

Yes. We provide optional ongoing coaching to address new challenges and refine skills as your team gains more experience in the Swedish market.

Your guide to Swedish business etiquette
Cultural intelligence for the Swedish market