The private security industry plays an increasingly important role in Sweden’s economy and society. While law enforcement remains the responsibility of the police, private security companies provide services that complement public safety and support businesses, organizations, and individuals in protecting assets and people. Over the past two decades, the market has grown steadily, driven by demand for specialized expertise, rapid response, and cost-effective alternatives to state-provided security.
This overview explores the main characteristics of the Swedish private security services market, including its size, key players, service segments, and emerging trends.
1. Market Size and Structure
The Swedish private security sector is one of the largest in Northern Europe relative to population size. Thousands of licensed security professionals are employed across the country, serving businesses in sectors such as retail, logistics, construction, critical infrastructure, and events.
- The industry generates billions of SEK in annual turnover.
- Services are highly regulated, requiring licenses from the Swedish Police Authority.
- Market growth has been steady, supported by outsourcing trends and rising concerns over safety and loss prevention.
Compared to other Nordic countries, Sweden’s market is relatively mature, with a high penetration of outsourced security solutions.
2. Key Service Segments
Private security in Sweden encompasses a wide range of activities. The most common segments include:
- Manned guarding: Security guards stationed at offices, retail stores, industrial sites, and events.
- Mobile patrols: Regular inspections of premises, often supported by alarm response.
- Alarm and surveillance services: Monitoring centers connected to alarms, cameras, and access control systems.
- Cash handling and valuables transport: Specialized services for banks, retailers, and ATMs.
- Event security: Crowd management and safety for concerts, sports, and festivals.
- Consulting and risk management: Services such as security assessments, background checks, and crisis planning.
3. Regulatory Environment
The Swedish security industry operates under strict regulation. All companies and guards must be licensed by the Police Authority. Employees undergo background checks and receive professional training to meet national standards.
- Uniforms, equipment, and use of force are regulated by law.
- Security companies are subject to audits and ongoing compliance checks.
- Only authorized firms may perform cash transport and alarm monitoring services.
This framework ensures professionalism and protects clients, but it also creates high barriers to entry for new competitors.
4. Major Market Players
The Swedish market is dominated by a few large multinational companies, alongside a number of medium-sized and specialized local providers.
- Securitas AB: Headquartered in Stockholm, one of the world’s largest security firms with extensive Swedish operations.
- AVARN Security: A major Nordic provider offering a full range of services from guarding to technology solutions.
- Smaller firms: Dozens of regional companies compete by offering niche expertise or localized customer service.
Competition remains strong, with differentiation often based on technology adoption, responsiveness, and customer relationships.
5. Technology and Innovation
Digitalization is transforming the Swedish security services sector. Many firms are moving from traditional guarding to integrated technology-based solutions.
- Widespread adoption of CCTV, access control, and alarm systems integrated with mobile apps.
- Use of AI for video analytics, enabling real-time threat detection.
- Growing role of drones and remote surveillance to cover large or sensitive areas.
This shift not only improves efficiency but also reduces costs for clients, making high-level security more accessible to small and medium-sized enterprises.
6. Market Trends and Outlook
The Swedish private security market continues to evolve in response to new challenges and client needs.
- Increasing demand for event security and crowd management as large gatherings return post-pandemic.
- Rising importance of cybersecurity and hybrid solutions combining physical and digital protection.
- Focus on sustainability, with companies reducing emissions in patrol fleets and cash transport operations.
- Clients seeking comprehensive “security packages” that combine manned guarding with technology and consulting.
Looking ahead, the market is expected to continue expanding steadily, with growth opportunities for companies that innovate and adapt to changing customer requirements.
From Traditional Guarding to Integrated Security Solutions
The private security services market in Sweden has moved far beyond basic manned guarding. Today, it is an advanced, highly regulated industry offering a wide spectrum of services tailored to modern risks. Companies that succeed in this environment combine trusted personnel with cutting-edge technology and a deep understanding of client needs. For international businesses considering entry into the Swedish security sector, the opportunities are significant—but so are the expectations for compliance and professionalism.
Looking for guidance on entering Sweden’s private security market? CE Sweden provides expertise on regulations, partnerships, and market positioning.
